Trustly’s Pay N Play has been a huge success by improving online gambling player experience. They have been fortunate to partner Global Gaming, who were one of the first (and they themselves relatively new) online casino operators to use Pay N Play.
Ninja Casino – Global Gaming’s number 1 online casino – has seen significant growth in new customers in the countries that they operate in since implementing Pay N Play in 2016. Although confined to the relatively small markets in Sweden, Estonia and Finland, the uptake has been remarkable.
With this success, it isn’t surprising that Global Gaming and Trustly has declared to the public that they will continue to work together in expanding into new markets and improving upon their product innovation.
We anticipate that they will broaden their Pay N Play’s availability to other countries in Europe, particularly the UK and ideally to North America, targeting Canada and the US.
In brief, Pay N Play removes the onerous effort of a new player creating an online betting account. Registration and form filling becomes redundant, as Pay N Play is able to retrieve this information from the player’s financial institution and pass onto the online casino to fulfill KYC requirements. In addition, since there is no need for an online betting account. The deposits and withdrawal from online casino to the players bank account interact directly, creating a seamless and efficient payment method for online gambling.
In 2018, Global Gaming was ranked number one in the Deloitte Fast 50 company list. It demonstrated nearly over 100,000% growth in just under four years, a record that has never been seen before in Sweden based companies. Leveraging from their recent success, Global Gaming and Trustly will be working towards continuing their partnership.